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How To Find Best Keywords And Phrases

Monday, 19 August 2013


Find Best Keyword and Phrases

Keywords are play major role for optimization your website or blog, Choosing the right keywords and phrases for your website is an important part of the process of search engine optimization and making your site more visible to search engines.After the reading this content this question "How to find best keyword" in not create problem for you.These are some special tips which are not complected.

1.Think like Customer


When you searching keyword for your site,you must put yourself in your customers and think that what he keywords use for searching your product.You'll want to think about who is your target audience, and what the primary focus of your website will be.

Example:
If you sell men's athletic footwear, you might start off with some basic categories that customers would use, like men's sports shoes. You can also add men's trainers or men's tennis shoes if you find out these are commonly used terms for your products. Expand your list further by including your brand and product names.

2.Specific and Targeted


Always choose specific and targeted keyword and avoid using terms or words that are too general.Single keywords are often too generic whereas two or three-word phrases are usually more targeted.

3.Relevant Keywords


Don't be attempted to add keywords that are not related to your product but that generate lots of traffic — many of the people you attract won’t be interested in your product or service anyway.You can also use the Website Content option to find the most relevant keywords from your own website.
 

4.Use Google Keyword tool


To get ideas for keywords and expand your list, you can use Google Keywords Tool. All you have to do is submit a keyword or URL and choose relevant and high-ranking words from the results. Once the tool has generated some initial ideas, you can then enter the best words and phrases to generate even more specific ideas.

5.Remove negative keywords


Removing “negative” keywords is a useful way to stop irrelevant searches triggering your ad. Add a minus sign before a keyword so that it is specifically excluded. So if you were a garden designer using the keyword phrase ‘garden design’ you could add ‘–book’ to ensure searches for gardening books don’t bring up your ad. or, if you sell cameras but not camcorders you can make camcorders a negative keyword. You may even find that the name of your company or one of your products is also the name of something entirely unrelated to your business. In this case use negative keywords to rule them out by adding words that are connected to them, not you.

Tips:


  1.     Be creative, but be choosy.
  2.     Try not to target keyword phrases that are too competitive.
  3.     If there are unusual words associated with your content that you think people might search for misspellings, include them sparingly.

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